Digital Marketing

13 Free and Low-Cost Marketing Ideas for Small Businesses 
October 16, 2026 | Digital Marketing | SEO | Social Media
by Rebecca Gutzmann

Budgets are tight, especially for small and independent businesses; your advertising dollars …

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Home Services Trends Shaping the Industry in 2026-2027 
October 8, 2026 | Digital Marketing | Industry News
by Beth Ashby

This summer, a couple of different surveys and reports dropped that outlined …

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Get Your Paid Social Campaigns Back on Track for 2027
October 1, 2026 | Digital Marketing | Paid Marketing | Social Media
by Allen Harkleroad

The only constant in social media is change. One platform rises to …

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A 2026 Guide to Choosing a Higher Education Marketing Agency 
September 23, 2026 | Digital Marketing | Traditional Marketing
by Rebecca Gutzmann

People in the higher education industry work at a different pace. When …

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How to Market to Existing Customers: 7 Ideas for Small Businesses 
August 24, 2026 | Digital Marketing
by Rebecca Gutzmann

The idea that connecting with your existing customers is more valuable than …

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Paid vs. Owned vs. Earned Media: What’s the Difference? 
August 12, 2026 | Digital Marketing | Paid Marketing
by Allen Harkleroad

The home services market is unique in some of its advertising challenges …

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How to Find the Right Digital Marketing Agency for Home Services Contractors 
July 24, 2026 | Digital Marketing
by Beth Ashby

The home services market is unique in some of its advertising challenges and …

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AI Search Optimization – Part 3
June 23, 2026 | Digital Marketing
by Allen Harkleroad

Writing Content That AI Systems Can Easily Understand Sorry for the long …

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A Beginner’s Guide to Short-Term vs. Long-Term Marketing Strategies 
June 19, 2026 | Digital Marketing
by Rebecca Gutzmann

There is a LOT of advice out there about advertising and marketing, …

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